What are some characteristics of a successful franchise consultant? Before we answer that, you might be wondering what is a franchise consultant? We define the role as someone who matches potential franchisees to proven business opportunities that are financially accessible, meet their lifestyle goals, and capitalize on their skills and experience. Partnerships are only successful if they work for everyone. Before the consultant, or broker, presents the potential franchisee to a franchisor, they gather key information to ensure the candidate “checks the boxes” of the franchisor’s ideal candidate. Here are what we think are the most important traits of a franchise consultant and what we recruit for every day.

Characteristics of a Successful Franchise Consultant

Excellent Listener

• • • Franchise consultants are supposed to ascertain the interests and capabilities of prospective franchisees. That’s the starting point for determining what kind of franchise company would be most suitable for you. It is IMPOSSIBLE to do this without good listening skills. There is no such thing as a franchise broker who can recommend franchises for you without your input. We would go as far as to say that active listening is the most important skill in any business.

Organized and Motivated

• • • You might wonder how FranSave can pair you with a good franchisor and save hours of sifting through franchise opportunities alone. It’s because our franchise consultants receive the best training on how to eliminate inefficiency in the search process and remain organized. Plus, this business is only suitable for self-motivated folks no matter which way you slice it. That goes for all parties involved in franchising.

Integrity

• • • You cannot quantify or put a price tag on your business integrity. Chances are if you lose it, you may never regain it, and you’re effectively out of business. This comes into play for us when we pursue the best possible franchise relationship for you. If we were to ignore your best interests, and only strive for a quick commission, it would eventually backfire and destroy our reputation.

Business & Market Savvy

• • • You cannot get very far if you don’t know the business landscape and don’t have connections to franchising companies. Also, you can expect your franchise consultant to know all the industry jargon and acronyms like ROI, B2B, B2C, KPIs, and so forth. In other words, a good franchise consultant stays current with the vanguard of business practices.

Outstanding Customer Service

• • Of course, a consultant should be friendly and deliver outstanding customer service. Would you want a curmudgeon helping with a critical life decision like who’s going to be your business partner? Obviously, you wouldn’t. That’s why FranSave places a big emphasis on our consultants being personable with clients. Friendliness translates into outstanding customer service.

It Costs You Nothing to Partner with a Franchise Consultant Through FranSave

The FranSave approach provides you with the most effective coaching and franchise matching, and we don’t make any money until you sign an agreement with a franchisor. And then, it’s the franchisor that pays the broker commission.

These are just a few characteristics and traits we seek when recruiting and training franchise consultants. We invite you to get in touch with us to help find the franchise of your dreams, or maybe, franchise your business.

Since franchising is such a strong and burgeoning business model right now, there are many firms like FranSave offering various services. Paying attention to all the human elements of the franchise relationship is how we stand out from the crowd. If you’d like to learn more, call us any time at 844-476-7776.